“It’s not time to flee. It’s time to have interaction. It’s time to plant extra timber. It’s time to construct extra belief. It’s time to make more room for all of us. So whereas the others look to the metaverse and Mars, let’s keep right here and restore ours. Yeah, it’s time to blaze our path. ‘Trigger the brand new frontier? It ain’t rocket science. It’s proper right here,” McConaughey says within the Earth-positive spot.
In response to Selection, the references to Mars and rocket science are in reference to billionaires Elon Musk and Jeff Bezos who each have corporations associated to interstellar journey and exploration; Musk with SpaceX and Bezos with Blue Origin. In the meantime, the metaverse point out is a reference to Fb founder Mark Zuckerberg.
When requested by Selection if he had heard from any of the billionaires alluded to within the advert McConaughey stated, “No, however I’d love to sit down down with the 4 of us and have a roundtable enjoyable dialogue. Look, we did that line on goal. It’s a wink and nudge. However our marketing campaign isn’t anti-technology. It’s not anti-pioneering house. It’s saying, ‘Hey, we’ve got to not be so able to give up on our dwelling crew; our dwelling planet.’”