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Jerry Lorenzo’s Fear of God x Adidas Partnership Looks Ready to Make First Drop Soon

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Jerry Lorenzo’s Fear of God x Adidas Partnership Looks Ready to Make First Drop Soon

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Jerry Lorenzo For adidas

Simply over a yr in the past, dressmaker Jerry Lorenzo introduced that he was parting methods with Nike and taking his model Concern of God over to Adidas. And this previous December, the 44-year-old artistic confirmed as much as the then Staples Heart and quietly wore some authentic wares from the collab between FOG and Three Stripes.

It now seems that Lorenzo’s getup might change into extra extensively accessible after they have been on show at Shanghai’s annual streetwear honest INNERSECT.

The FOG creator himself wasn’t capable of make the journey for the three-day occasion, however he teamed up with the organizers of INNERSECT to change into its first co-curator ever. Guests obtained an up-close take a look at the identical pastel yellow hoodie that Lorenzo wore final month. In addition they had an opportunity to view attire from different designers hand chosen to exhibit their collections, too.

Lorenzo attended INNERSECT 2018, and that exact expertise left a powerful impression him. “So when the chance got here to have a bigger presence and extra of a standpoint and to talk in a extra direct and genuine approach to the patron there was a possibility we felt we couldn’t go up,” he informed Enterprise of Vogue. He additionally used the occasion’s theme of steadiness to concurrently showcase his three “pillars”: Concern of God, Necessities and Concern of God Athletics with Adidas.

“Lorenzo has absolutely demonstrated that his impression on the artistic business has no boundaries,” INNERSECT founder Kaufmann Zhang mentioned in a earlier interview with HighSnobiety. Zhang shared that he and the FOG designer first met in 2017 and their relationship has grown from a business-oriented one to an actual friendship.

“From luxurious to sportswear, he resonates completely with our values, shares the identical progressive mentality on up to date tradition, and embodies the intersection of aesthetics, authenticity, and variety,” Zhang continued, including that the linkup of INNERSECT and Lorenzo “will current a aware, community-driven expertise that unknots and exceeds client need.”

No dates have been given for when the primary Concern of God x Adidas gear will formally hit cabinets, however comply with us for any newest information.